I haven't been much of a fan of reality shows, but The Apprentice is starting to hook me in. (All of my liberal, anti-big business, "fast food is evil", "Donald Trump is the anti-Christ" friends should probably quit reading right here ;)
The third season started tonight, and with a delicious new angle - one team made up of college graduates (including many advanced degrees) versus the team with only high school diplomas. Now, I may have a Ph.D. but I also know just how annoying the educationally advanced can be, so my inclination is to root for the educationally disadvantaged team. (Don't cry for them though, Argentina, apparently their average salary coming in is three times the college team's.)
Naturally, in order to set off the contrast in teams to best effect, the first task was to sell burgers - in particular a new Burger King variant. There's nothing quite like watching lawyers and MBAs figure out how to flip burgers.
Not only that, the internet marketing consultant on the college team proved hilariously inept at devising any kind of marketing plan. Working on a baseball Triple Play theme (the featured burger had three types of cheese) his big plan was to have potential customers throw a ball into a hole in a cardboard box. This box was a nightmare that any self-respecting first-grader would have disowned.
Predictably, despite giving away two free tickets to Vegas as a promotional giveaway, the high school grad team won handily, meaning that one of the college grad team would get fired. It was no surprise to see the high powered sharks turn on the wacky marketing guy. All but one of the eight other team members told Trump they would fire him.
In the end, though, the trio of Trump and his henchman and henchlady saw through the crap and fired the inept team leader. In fact, the final three in contention for firing all deserved it, but the team leader guy was ultimately to blame. He refused to be trained in any of the burger flipping or cashier activities, instead choosing to swan around doing as little real work as possible. This was in direct contrast to the high school team who looked much more cheerful and who worked much harder as a team throughout.
The next few weeks should be interesting...
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